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DRAGON SHIELD

GOTTA LAUNCH 'EM ALL!

Sending a priceless Pokémon card into space.

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RAISED $57.5K

FOR CHARITY

200K +

VIEWS ACROSS SOCIALS

WORLD FIRST

ACTIVATION


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Mission

Put Dragon Shield's protective credentials to the ultimate test

Keeping collectable cards in pristine condition is big business in the gaming world, and Dragon Shield produces some of the most widely-trusted protective sleeves on the market. To put its technology to the ultimate test, the brand enlisted us to send a pristine Pokémon card – graded as ‘Black Label’ and worth an eye-watering $6k – into space with only a Dragon Shield sleeve to protect it. The burning question was … would it return to Earth unscathed?

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Execution

Once the card was secured to a bespoke lightweight craft, it was up to the Dragon Shield sleeve to protect it from exposure to the moisture, sub-zero temperatures and UV radiation experienced during its ascent into space. One successful launch later, it was mission accomplished as the precious cargo returned to Earth in perfect condition. Oh, and the icing on the cake is that space-faring Pokémon card was later sold at auction, raising a whopping $57,500 for charity!

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